Brighton Modern House Transformation: From Vacant to Full-Styled!

Staging a vacant property for sale can be even more crucial than staging an occupied one, as it helps potential buyers envision the property's potential. Recently, we had the opportunity to work on a property located at 9 Newbay Crescent, Brighton, which was successfully staged for sale. The house had undergone a great renovation, and the gardens were tended, making it a beautiful and desirable property, but it was vacant.

Selling agent: Tracy Tian, RT Edgar - (BAYSIDE)

Our team worked with a local agent and the owner, who was willing to take all our styling suggestions. We began by evaluating the property's current condition and its target buyer. We then created a plan to highlight the property's best features while creating a welcoming and inviting atmosphere.

One of the first things we did was to bring in furniture and accessories that complemented the property's style and architecture. We used neutral color palettes, such as beige and white, plus some colour pops, to create a calming and welcoming atmosphere. We also paid special attention to the living areas, bedrooms, and outdoor spaces, which are crucial areas that potential buyers tend to focus on.

We added some carefully selected furniture and accessories to create a modern and stylish look that would appeal to a wide range of buyers.

The property's staging had a positive impact, and the house sold before auction. The sale price exceeded the owner's expectations, and the time on the market was significantly reduced. We believe that the staging played a crucial role in the success of the sale, as it helped potential buyers envision themselves living in the property.

In conclusion, staging a vacant property for sale is an essential aspect of the selling process, as it can help to maximize the sale price and reduce the time on the market. The successful staging of 9 Newbay Crescent, Brighton, is an excellent example of how effective staging can be when executed well. We hope that this case study will inspire other property owners to invest in staging their homes for sale, even when the property is vacant.